Sometimes, websites are the main attraction of any business, and launching the website can enhance the visibility of the business because it creates a huge impact on sales and also generates leads to grow more revenue in a business so it is important to design a website according to a perfect plant. Let’s find out things to check before, during, and after launching a website that runs and performs better. Also, Web Development Company in Jaipur is always here to help you in every step of web development.
Table of Contents
Things to Check Before Launching The Website
There are certain things you have to check before publishing because incomplete elements in the website create a negative image of your business in the market.
Functionality of websites and user experience (UX)
- Extensive Testing: Ensure that all buttons, links, and forms work as they should for multiple combinations of hardware and web browsers.
- Ease of navigation: Make it easier for visitors to navigate. This will assist them in finding just what they are looking for with an easy-to-use navigation structure.
- Mobile Optimization: Your website needs to be optimized for little screens in today’s mobile-first world.
- Loading Speed: It is very important to optimize your website regarding speed for better user experience and search engine ranking. Website Designing Company in Jaipur is always available for your help anytime.
SEO and Content Quality
- High-quality Information: Produce educational and interesting information that appeals to your intended readership.
- Optimization of Keywords: Researching keywords and incorporating them into your content strategically is known as keyword optimization.
- Internal or External Links: Building a solid internal linking structure and obtaining high-quality backlinks from reliable websites are two important aspects of internal and external linking.
- Sitemap and Robots.txt: Provide search engines access to your website’s sitemap and use a robots.txt file to tell them which pages to crawl as well.
Technical Details
- Website Security: To safeguard user information and your website, put strong security measures in place.
- Web Hosting: Pick a reputable company that has enough power to manage the volume of traffic on your website. Web Developer in Jaipur is present here to solve your all problems with perfect solutions.
- Domain Name: Pick an easily typeable, memorable, and relevant domain name.
- Analytics and Monitoring: To keep an eye on website traffic, user activity, and conversions, set up Google Analytics and other monitoring tools.
Promotion & Marketing
- Social Media Strategy: Establish profiles on pertinent social media sites and plan out your material to interact with users.
- Email marketing: To advertise your website, goods, and services, compile an email list, and launch focused campaigns.
- Public Relations: To create excitement about the debut of your website, get in touch with influencers and media sources.
- Paid Advertising: To reach a larger audience, think about utilizing paid advertising platforms like social network ads and Google Ads.
Things to Check on the Launching Day of the Website
As on the website launch day, you have to ensure that the following items are placed in their places.
- Final Testing: Create a last round of testing for confirmation of the working of the website according to your preference on the search engine.
- Create Social Media Posts: Social media posts can create a huge impact on the users to check out your website via the link process.
- Release of Press: It is not necessary, but you can draft the press release to send the website link to media platforms.
- Email Campaign: Forward the email to the following users so that they can also visit the website.
- Analytics with Monitoring: Take charge of supervision to generate more traffic to your website from the user by using analytics tools.
Things to Check After Launching The Website
Your website is live, but the work doesn’t just stop there. Here are some key items on your post-launch checklist:
Monitoring and Analysis
- Website Traffic: Keep track of the traffic of your website and find sources of traffic.
- User Behavior: Through analysis, understand how users are behaving with your website and pinpoint those areas that need change or improvement.
- Conversion Rate: Keep a tab on the conversion rates and, wherever possible, optimize your website to improve conversions.
Content Updates
- Regular Updates: Update your website regularly with new and relevant information to retain visitor interest.
- Blog Posts: Keep a blog where you may share tips or useful information that would drive organic traffic to your website.
- Product Pages: Product description pages should be informative yet compelling.
Technical Optimization
- Speed Optimization: The speed of your website needs to be regularly monitored and worked for.
- Security Updates: Software and plugins being used for the website should be routinely updated to avoid security lapses.
- Mobile Optimization: Keep your site mobile-friendly because newer mobile devices are always coming out.
User Feedback
- Surveys: Inquire about user feedback to understand the needs and likes/dislikes of the users.
- Social Media Response: Reply to comments and messages of audiences over social media to develop a rapport with the audience.
- Customer Support: Good customer support clears off issues and queries for customers in no time.
Conclusion
These are some crucial points about checking the website before launching. Now you can get an idea about some important processes about checking before during and after launching because it is very crucial to gain more reach in different social media platforms and this will help you to generate more traffic to the website to drive more sales and Web Designer in Jaipur is available here to help you in every single edge of the web development process.